President & CEO

Charles is the President & CEO of Persuadable Research Corporation, a full-service marketing research agency focused on defining Persuadables®, and understanding the relationships between brands and their audiences. Charles has worked in Business Development for over 20 years. He joined Persuadable Research in 1999 and purchased the company in 2012. Key clients include Novartis, Valeant, Carmex, Lansinoh and many more.