BioRay

BioRay Line-Up

BioRay needed to communicate its detoxification abilities beyond its direct marketing channels to break into new distribution at drug and mass outlets. TGG created a new brandmark to communicate its healing and efficacious properties with new consumer focused copy platforms and a “stacking symbol system” that clearly illustrates the four segments it performs in; Replenish, Immunity, Detox, and Energy. Now, BioRay can shine on-shelf and in the hearts of consumers.

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