Intelligence Made Visual®

The Goldstein Group is a brand identity and design firm that incorporates strategic and analytical technique to achieve bottom line results. Led by industry veteran Terri Goldstein, TGG is comprised of a high-caliber group of strategic planners, graphic and industrial designers, copywriters, researchers, and Intellectual Property experts. TGG team members are guided by the firm's groundbreaking principle, Shelf Sight Sequence™ to deliver on its promise of Intelligence Made Visual®.

Featured Capabilities


Featured Brands

TGG DesignSmart™

A cognitively based, visually oriented approach to all aspects of brand design. This process employed by our clients informs a visual positioning and design that leverages and strengthens for growth.


The Goldstein Group Starts Here

The Goldstein Group's partners maintain productivity in three key areas: strategy, creative and operations, to ensure that your project proceeds seamlessly through each area of brand development. Our proven synergy provides empowerment and expertise to our entire brand team demonstrated by the results we cultivate on behalf of our clients.

In The News

11/14/2017

Brand (Re)New: Dr. Smith's Rash Sprays

Baby balm gets a new look as Mission Pharmacal expands their line...

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09/25/2017

"TERRI TALKS" – Packaging That Sells Conference 2017

See Terri speak at the Packaging That Sells Conference in Chicago on October 25th as she reveals the motivations behind "what women want...to see, feel, and understand about brand packaging..."

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07/19/2017

How to Create Memorable Packaging

Design guru Terri Goldstein discusses the importance of a visual creative brief, understanding where your brand will fit into your consumer's life, and the importance of shape in brand packaging design...

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05/15/2017 ibuprom, usp zdrowie, the goldstein group, terri goldstein, sprint caps

Using Design to Engage from Screen to Shelf

As told to BXP, USP Zdrowie of Poland engaged The Goldstein Group to improve consumer navigation at shelf and to strengthen Ibuprom’s visual communication and identity...

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