Intelligence Made Visual®

The Goldstein Group is a brand identity and design firm that incorporates strategic and analytical technique to achieve bottom line results. Led by industry veteran Terri Goldstein, TGG is comprised of a high-caliber group of strategic planners, graphic and industrial designers, copywriters, researchers, and Intellectual Property experts. TGG team members are guided by the firm's groundbreaking principle, Shelf Sight Sequence™ to deliver on its promise of Intelligence Made Visual®.

Featured Capabilities

Featured Brands

TGG DesignSmart™

A cognitively based, visually oriented approach to all aspects of brand design. This process employed by our clients informs a visual positioning and design that leverages and strengthens for growth.

The Goldstein Group Starts Here

The Goldstein Group's partners maintain productivity in three key areas: strategy, creative and operations, to ensure that your project proceeds seamlessly through each area of brand development. Our proven synergy provides empowerment and expertise to our entire brand team demonstrated by the results we cultivate on behalf of our clients.

In The News

06/30/2016 053_TGG_News_Preview_Cosmetics_Design

Designing Cosmetic and Personal Care Packaging that Women Notice

Cosmetics Design checked in with Terri Goldstein, CEO of brand strategy and design firm The Goldstein Group, to get this expert’s take on how to create a package that reliably sells product and why black compacts are on the way out.

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05/06/2016 050_TGG_News_Preview_East_Pack

“TERRI TALKS” — EastPack 2016

Join Terri on June 15, 2016 at the Jacob K. Javits Convention Center New York as she discusses What Women Want to See, Feel and Understand About Your Package.

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05/02/2016 052_TGG_News_Preview_Package_Design_Mag_Interview

Building Better RFPs and Creative Briefs

Read Terri’s latest article about RFP’s and how to get the best proposal ever!

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04/29/2016 051_TGG_News_Preview_Cracking_Code

Crack The Customer Code

You have 5 seconds to win the customer in a retail setting. Terri Goldstein will show you how to use neuroscience and smart package design to jumpstart the customer experience and immediately increase your ROI. Click to listen.

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